Elizabeth Colyer is a senior vice president at Sharecare, the leading digital health company that helps people – no matter where they are in their health journey – dynamically and easily manage all of their health in one place. In this role, she is responsible for managing the evolution and execution of Sharecare’s next-generation instrument for measuring well-being, which is poised to become the most comprehensive and dynamic measure of well-being across the United States.
With Sharecare since 2014, Colyer has held various roles in the organization that have enabled the company’s data-driven approach to creating better outcomes. Most recently, she served as senior vice president of business intelligence, overseeing reporting and analytics, competitive intelligence, outcomes strategy and execution, predictive modeling, academic collaborations, performance intelligence, ¬¬¬research and data sciences, and search engine optimization (SEO).
Previously, Colyer worked at a San Francisco-based digital agency, Rauxa-ThoughtMatrix, where she consulted for clients like General Motors, AAA, Amway, Oracle and Verizon across measurement, digital strategy, social listening, integration, information architecture and data best practices. Prior to Rauxa, Colyer worked for WebMD managing client analytics, including scalable reporting, insights and optimization across pharma and consumer goods portfolios.
Colyer graduated from the University of Georgia with bachelors’ degrees in Spanish and international business.